MATRADE’s main focus in 2020 was to sustain exports by assisting companies to continue their export-related activities during the COVID-19 pandemic which impacted the whole world. In this context, MATRADE carried out its mandate of making Malaysia a competitive international trading nation by leveraging on digitalisation efforts and utilising alternative methods in organising programmes. SPURRING EXPORTS IN THE NEW NORM ANNUAL REPORT 2020 MATRADE programmes were centered on four main thrusts, namely developing exporters’ potential, export promotions, dissemination of trade information as well as providing advisory and support services. Amid the challenging global trade and economic environment, MATRADE will continue to explore new opportunities and methods particularly in digital transformation, focusing on sustainability and longterm growth.
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